From Distributor to Brand Owner-expanding into new Markets

Executive Summary: 

AirBar 2.0 (LapTouch) - Adding Touchscreen to Modern MacBooks

We are transitioning from successful distributor to brand owner through vertical integration, reviving and modernizing a proven touchscreen technology for the massive MacBook market.

The Opportunity

  • Proven Technology: Originally launched in 2017 by Neonode, Inc. (NASDAQ: NEON), the AirBar sold ~20,000 units with thousands of positive reviews. It delivered reliable "plug & play" touchscreen functionality.
  • Market Gap: Neonode targeted Windows laptops (which already had native touch options) and later discontinued the product line entirely.
  • Our Innovation: We’ve developed AIRBAR 2.0 (LapTouch) — a plug-and-play USB-C touchscreen add-on specifically engineered for modern MacBooks, complete with custom macOS driver support. Total Addressable Market of 100M+ userbase

Our Traction & Advantage

  • We've sold 2,000+ units ourselves a distributor since 2018 with $0 adspend.
  • Acquired major elements of the brand IP.
  • Our core team includes former Neonode engineers in a collaborative "spin-out" structure.
  • Strong proven demand: ongoing distributor inquiries and direct customer requests for the MacBook version.

We are now raising capital to manufacture and launch AIRBAR 2.0 at scale — bringing a desired “return of AirBar” experience to MacBook users who have long wanted to add touchscreen to their devices.

We are positioned for rapid growth with a lowered CAC from the existing Brand's Recognition and Goodwill in a high-margin accessory market with an established technology foundation and clear product-market fit

Founder Bio          Old AirBar          AirBar 2.0 Prototype (v2)

Ready to invest in the next chapter of this proven product?